gogear travel
ART DIRECTION | BRANDING | DESIGN | PACKAGING | POS DisplaYS | E-Mail
GoGear is Cool Gear’s sub-branded travel line. I had the pleasure of designing the identity of this brand from logo and brand guidelines to packaging, POS displays, e-mails, and art directing photo shoots. A variety of these products have been sold at multiple notable retailers.
SAMPLE POS DISPLAY
E-BLAST
ART DIRECTED PHOTO SHOOT & SECOND SHOOTER | PHOTOGRAPHER 1: JASON WU
→ View the product photography page to see more photo samples.
→ GoGear is also featured in Cool Gear’s website re-design project.