The Greater Good Toolkit

Design | Production | Product Photography

The Greater Good Toolkit is a collaborative project between Holstee and UC Berkeley’s Greater Good Science Center. It contains 30 science-based practices for those looking to bring more meaning and mindfulness into their lives. The cover of each practice easily displays its intensity, approximately how long it takes to complete, and the theme it falls under so the user can select the perfect practice to dive into and explore.

Each practice consists of four sections: why it is important, how to do it, why it works, and the research that supports it—along with some inspiring quotes along the way!

The details: Each booklet is monochromatic, but designed with a gradient that connects them all together. The guides are a double gate fold, 5” x 7” when folded , 19.75” x 7” when flat. The guides are stored in a rigid neck box structure with a soft touch finish.

📷 : Images 1, 2, and 5 in the project gallery above are credited to the incredibly talented Julieanne of Pine & Fable Photography. Gif created by the amazing Nicole Footer. The banner and remaining images were of my own creation.